I released my first new site for some time today. It’s for a niche adult product (ooo err!) with a ticket price of £70 (~$140). I will receive 25% commission for any sales through the affiliate scheme I have chosen.
The plan is to initially drive traffic through an AdWords campaign - the good news being a CPC of 2p gets me on the first page of Google results so, if I can convert even a small percentage of traffic, I should see a nice return. Looking at it another way, I will only need 1 visitor per 875 to make a purchase to break even!
One other thing about the site is that I am only targeting the UK market, so using a .co.uk domain name and AdWords campaign to only target UK searchers on a very tight group of keywords in order to keep advertising costs as low as possible.
In time, I hope to get this site up near the top of Google, so the next stage will be search engine submissions and links from my high PR sites in order to get in indexed quickly, followed by trying to get some good back-links.
Phew! It’s good to be back in the game!